Starlight vs
An outbound agency

Everything an agency promises, from your own accounts, with no setup fee and no term. Live within 36 hours or a full refund.

$2,800 a month, no term. Live within 36 hours or a full refund.

We find and reach your best-fit buyers with the tools you already use

See the difference

Where Starlight pulls ahead of An outbound agency, row by row.

Starlight vs an Outbound Agency: a feature-by-feature comparison
FeatureStarlightAn outbound agency
Time to first outreachWithin 36 hours of setup, guaranteed with a full refundThree to six weeks of onboarding and domain warmup
Cost$2,800 a month$4,000 to $10,000 a month, plus a setup fee
Minimum termNone. Pause or cancel anytimeThree to twelve months is typical
Sends fromYour own email and LinkedInAgency-owned domains and inboxes
PersonalizationWritten for each personTemplates with merge fields
Who owns the relationshipsYou. Replies land in your inboxThe agency, until handoff
ReportingA portal plus a Friday update in plain languageA monthly deck
AccountabilityOne person running it, reachable by replyAn account manager and a rotating team

Why Starlight wins

  • Sent from your own Gmail or Outlook and your own LinkedIn. Every reply lands with you.
  • $2,800 a month, no setup fee, no minimum term. Pause or cancel anytime.
  • Live within 36 hours of setup or a full refund. Agencies take weeks to launch.
  • One person accountable for the whole thing, with a Friday update every week.

What you'd still do in An outbound agency

  • You still sign a term and pay a setup fee before anything goes out.
  • You still get copy written for their template, not for the person receiving it.
  • You still lose the sender reputation, the data, and the relationships when you leave.

What using it actually looks like

You tell us who you sell to. Starlight does the rest, and shows you the numbers every Friday.

The buyer profile Starlight builds from a company's website and LinkedIn

Tell us who you sell to. That's the setup. Your website, your LinkedIn, the accounts we send from, and a short note on who you want to meet. About twenty minutes, then it is our job.

Outreach written in the customer's voice, sent from their own accounts

Sent as you, from your accounts. Email goes from your Gmail or Outlook and LinkedIn messages from your LinkedIn, written for each person, so every reply and every relationship stays yours.

The Friday update: messages sent, people reached, replies, and meetings booked

You'll know if it's working. Meetings land on your calendar with prep notes, your portal shows volumes and outcomes, and every Friday you get a short update with the numbers and what is next.

Live within 36 hours or a full refund.

Every other way of buying business development asks you to pay first and hope: a hire ramps for months, an agency wants a term. Starlight is live within 36 hours of you finishing setup, and if it is not, your first payment is refunded in full, no questions asked.

  • Fast

    Setup takes about twenty minutes. Outreach is running within 36 hours of that, not after a hiring cycle or a kickoff call, or you get a full refund.

  • Yours

    Sent from your own email and LinkedIn, in your voice, to buyers who look like your best customers. Nothing goes out under a vendor's name.

  • Honest

    We never promise a number of meetings. We promise the work is live, actively run, and improved every week, and we refund in full if it is not.

Pause or cancel anytime. No annual plan, no setup fee, no minimum term.

Outreach in the customer's voice, ready to send from their own accounts
36hLive within 36 hours or a full refund
2xLeads, meetings, and customers
$2,800A month, less than half a $60k rep
0Contracts, setup fees, or minimum terms

Why you switch from An outbound agency

An agency is the closest thing to Starlight in spirit: someone else runs outbound. The difference is in the terms and the plumbing. A setup fee and a long minimum mean you pay to find out. Agency-owned inboxes mean the replies, the reputation, and the relationships are theirs.

Starlight keeps everything yours. Outreach goes from your Gmail or Outlook and your LinkedIn, so a reply is a reply to you. There is no setup fee and no term. You are live within 36 hours of finishing setup, or your first payment is refunded in full.

If you want a vendor, retain one. If you want your own outbound run for you, with nothing to lose if it does not launch on time, sign up.

Read more: What's included·Starlight vs hiring an SDR

Frequently
asked questions

It is a subscription run by one person, Spencer, rather than an agency with account managers and a rotating team. The work is the same shape as an appointment-setting agency's, but it goes out from your own accounts, there is no setup fee or minimum term, and you get a Friday update every week.
Because the replies, the sender reputation, and the relationships stay yours. Agency-owned inboxes mean a prospect who answers is answering the agency, and everything built up leaves when the term ends.
Cancel from your settings. There is no term and no penalty, and you stay active through the end of the billing period. Pause instead if you want to keep your playbook and come back later.

Meetings on your calendar by next week

Sign up, finish a twenty-minute setup, and your outreach is live within 36 hours or you get a full refund. Pause or cancel anytime.

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