Starlight vs
Amplemarket
Starlight finishes outbound and leaves send-ready drafts. Amplemarket is a copilot: more suggestions for a rep you still have to pay.
Free plan, no credit card. Every message waits for your approval.
One prompt searches the web for your best-fit buyers
See the difference
Where Starlight pulls ahead of Amplemarket, row by row.
| Feature | Starlight | Amplemarket |
|---|---|---|
| Core model | AI agents run the motion end to end | AI copilot assists human reps |
| Getting started | Self-serve, free plan, no demo required | Sales-led, quote-based pricing |
| Lead discovery | Describe your buyer; the agents work out the searches | Searcher + intent signals (job changes, hiring) |
| Outreach writing | Written per person, then scored before you see it | Duo copilot drafting |
| Human review | Review mode or autopilot, per agent | Rep-driven sending |
| Our own Chrome extension, aware of who you're connected to | LinkedIn touches in sequences | |
| Scheduling | Native booking pages included | Meeting workflows via integrations |
| Pricing model | Pay for what you use, with no per-seat fees | Per-seat, quote-based |
Why Starlight wins
- The agent closes the loop: find, score, write, follow up, book.
- Every draft is graded. Weak ones are rewritten before they waste your time.
- Live today on a free plan. No implementation. No annual contract.
- LinkedIn, native booking, and Claude access in the same subscription.
What you'd still do in Amplemarket
- Suggestions, not shipped work. A human still has to finish every step.
- You talk to sales and wait on a quote before you can try it.
- Intent for a rep to chase. Not a draft already written from the signal.
What using it actually looks like
You describe the buyer. Starlight does the rest, and shows you its work.

Describe the buyer. That's the setup. One sentence about who you're trying to reach. Starlight works out the searches, runs them, and keeps digging once the obvious results run out.

Bad-fit prospects never reach you. Everyone is scored against your ideal customer before you see them, with the reasoning shown. You spend your attention on the ones worth having.

You'll know if it's working. Your numbers come with a plain-English read on what changed and what to do next, instead of a dashboard you have to interpret yourself.
AI outreach you'd put your name on.
The worry with an AI sales agent is simple: what is it saying to people, and would you have said it? Starlight answers that by showing you. Every draft is graded before it reaches you, and the weak ones are rewritten automatically.
Grounded
Every claim traces back to something real about that person or their company. Invented details get caught.
Human
It has to read like you wrote it on a good day, not like a template with the gaps filled in.
On brief
It does what you actually asked for. Ask for a reply and it won't quietly push for a call instead.
What's left takes a few seconds each to approve, edit, or delete. Once an agent has earned it, you can let it send on its own.

Why you switch from Amplemarket
A copilot is a force multiplier for a team you already have. It is a tax if you don't. Amplemarket makes a rep faster at work that still has to happen: pick the lead, shape the angle, send the mail. You are still the pipeline.
Starlight is the pipeline. An agent works the brief you wrote, brings back researched people, writes the cadence, scores every draft, and sends. There is no empty seat to fill. Run it in review mode or on autopilot, per agent.
Don't buy software that needs a sales team to operate. Buy software that is the sales team, then start this afternoon.
Read more: Signals and buying triggers·Usage-based pricing·Starlight vs 11x
Frequently
asked questions
See what it writes in ten minutes
Start free, describe your ideal customer, and read the sequence an agent comes back with. No credit card, no demo call, nothing to set up.
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