Signals
AI-tracked buying signals — funding, hiring, job changes, news — with outreach drafted for you.
News searches your whole market for buying signals — fundraising, leadership changes, hiring surges, product launches, expansions, incidents, and other timing events — so your outreach lands when a company actually has a reason to talk. It isn't limited to companies you already know: Star writes a news skill from your product and ICP, turns it into a set of daily searches, runs each one across the web and the news, and surfaces companies and contacts you aren't tracking yet. Alongside those searches, Star keeps a watchlist of specific companies (from your Contacts, Companies, and what the searches turn up) for the deeper weekly checks that need a known company — funding data, live job postings, and contact job changes.
What gets detected
- Company news — funding rounds, product launches, partnerships, awards, expansion, cost cutting, legal issues, security incidents, and M&A, each with a source link
- Hiring — open-role surges and fast-growing departments, from live job postings
- Competitor in the stack — a tracked company's job postings mention a competitor tool, revealing what they run today (a displacement opening)
- People moves — a contact changed companies (the warmest possible door) or got promoted
- Champion moves — a contact who actually engaged (replied or met with you) landed at a new company; these are watched directly, whether or not their old company is tracked
- New finds — any of the above at a company you aren't watching, found by the daily searches and labeled with the search that found it; a fresh, relevant event that fits no category shows as a discovered company
The feed
Each signal is a card: what happened, the source, the company, and a linked contact when the signal is about a person. From a card you can Draft with AI (write outreach that opens with the event), view the drafts it produced, or dismiss it. New finds draft the same way — Star picks the right contact for you, reusing a saved contact when one fits or sourcing a fresh one at that company. New signals also appear on Tasks and as notifications. When one account shows two or more different signals inside 30 days, its cards carry a signal-count badge, those accounts draft first, and the digest notification leads with them — stacked signals are the strongest buying indicator there is.
The Skill
The Skill tab holds your news skill: a short playbook — who to look for, the events to act on, companies to shadow, the language and keywords that surface those events in the news, and what to skip. Star writes the first version from your Settings → AI profile; edit anything in the rich-text editor and Save. Every save rebuilds the daily searches (up to 10 by default) so what Star looks for stays in sync with what you wrote. Rewrite with AIstarts over from your current profile. Your listed keywords are searched verbatim, and each company under "Companies to shadow" gets its own search.
The company watchlist is managed for you: Star adds companies from your CRM and from verified new finds (up to 25 by default) and there is no list to maintain. To watch, pause, or stop watching a specific company, just ask the agent — it can list and change the watchlist for you. Paused and removed companies keep their signal history.
From signal to outreach
With Write a message for meon (the default), a fired signal drafts personalized messages for the person at that company who best fits the event — a security leader for a security acquisition, finance leadership for a raise, product and engineering leaders for a launch. Your saved contacts are considered first; when none fits the signal, Starlight runs one company-pinned search (a standard search charge), adds the best-fit person to Contacts, and drafts to them. Different signals at the same company can go to different people, and someone who received a signal draft in the last two weeks isn't targeted again. The signal is passed to the writer as sourced research, every draft is quality-judged, and everything lands in Messages as pending review — nothing sends without you.
Autopilot is different, and off by default: when you enable it in Signal settings, signal drafts that pass the quality check are approved and sent without your review. Only turn it on if you want that.
Setup context
During onboarding's website scan, Starlight also learns your competitors and what events make a prospect ready to buy from you — that context steers which signals are surfaced as relevant rather than noise. You can refine your product and ICP anytime in Settings.
Pausing News
Heading out for a while? Click Pausein the feed's top bar. While paused, no searches, company scans, or drafting run and no blocks are spent — the button flips to Resume, and scanning picks back up on the next cycle after you resume.
Blocks
- Daily searches: 3 blocks per run, about once a day each, less often when a search keeps coming up empty
- Watching a company: 2 blocks per company per weekly scan
- Drafting from a signal: the standard 4 blocks per lead, same as Draft Messages with AI
- Sourcing a new recipient for a signal (only when no saved contact fits): a standard search, 12 blocks