Starlight vs
Artisan
Starlight is the AI BDR that shows its work: researched, scored drafts you can start free today. Artisan wants you to buy a black box from sales.
Free plan, no credit card. Every message waits for your approval.
One prompt searches the web for your best-fit buyers
See the difference
Where Starlight pulls ahead of Artisan, row by row.
| Feature | Starlight | Artisan |
|---|---|---|
| Autonomy model | Agents draft and send; review mode or autopilot | Hands-off AI BDR once configured |
| Email outreach | Written per person and scored by an AI judge | Ava writes and sends |
| LinkedIn outreach | Connection requests, DMs, and engagement, via our extension | Primarily email-centric |
| Reply handling | Unified inbox with AI-drafted replies you edit and send | Ava manages initial replies |
| Scheduling | Native booking pages and links | Via integrations |
| Pricing | Pay for what you use. Free plan, sign up yourself | Quote-based, sales-led |
| AI assistant access | Run it from Claude or another AI assistant | Not offered |
Why Starlight wins
- The same BDR work, with drafts you would put your name on. The judge kills the weak ones first.
- Email and LinkedIn, plus AI reply drafts and native booking, in one subscription.
- Free to start, public pricing, live in minutes.
- Autopilot when you choose it — not a black box you were never allowed to open.
What you'd still do in Artisan
- Unread send is the default. You find out what it said after the prospect did.
- Mostly email. The rest of the motion is still on you.
- You cannot start today. You wait on a sales cycle.
What using it actually looks like
You describe the buyer. Starlight does the rest, and shows you its work.

Describe the buyer. That's the setup. One sentence about who you're trying to reach. Starlight works out the searches, runs them, and keeps digging once the obvious results run out.

Bad-fit prospects never reach you. Everyone is scored against your ideal customer before you see them, with the reasoning shown. You spend your attention on the ones worth having.

You'll know if it's working. Your numbers come with a plain-English read on what changed and what to do next, instead of a dashboard you have to interpret yourself.
AI outreach you'd put your name on.
The worry with an AI sales agent is simple: what is it saying to people, and would you have said it? Starlight answers that by showing you. Every draft is graded before it reaches you, and the weak ones are rewritten automatically.
Grounded
Every claim traces back to something real about that person or their company. Invented details get caught.
Human
It has to read like you wrote it on a good day, not like a template with the gaps filled in.
On brief
It does what you actually asked for. Ask for a reply and it won't quietly push for a call instead.
What's left takes a few seconds each to approve, edit, or delete. Once an agent has earned it, you can let it send on its own.

Why you switch from Artisan
You can have an AI run outbound. The only question is whether you get to see it. Artisan's model is configure once and look away. That is a clean story until a bad line hits a good account.
Starlight runs the same motion and treats your name as the product. Drafts are researched, judged, and repaired before they reach you. Review is seconds, not a second job. Autopilot is a promotion the agent earns, not a leap of faith on day one. LinkedIn, replies, and booking come with it.
Don't buy a digital employee you are not allowed to manage. Start free, read what it writes, then decide how hands-off you want to be.
Read more: How the review queue works·The Chrome extension·Starlight vs 11x
Frequently
asked questions
See what it writes in ten minutes
Start free, describe your ideal customer, and read the sequence an agent comes back with. No credit card, no demo call, nothing to set up.
Other comparisons
View all comparisons →Enterprise AI SDR
Starlight vs 11x
The same AI SDR motion, live free in minutes — not an enterprise headcount contract.
CompareGTM data and workflow platform
Starlight vs Clay
Describe the buyer. Starlight returns the list, research, and copy. Clay makes you build first.
CompareCold email sending infrastructure
Starlight vs Instantly
Starlight researches each person and writes one message at a time. Instantly blasts volume.
Compare